Cooper Works, Brand Agencysprint@cooper-works.nl

The Brand Sprint

A fixed scope, a fixed price, and a fixed timeline. Strategy and identity delivered as one continuous sprint, from kickoff to handover. 50% upfront to secure the sprint slot, 50% on delivery.

€25,000 · 3 weeks

excl. VAT

The real deal

CW logoA Brand Sprint
Traditional agency

€25,000 flat fee

€60k to €200k+

3 weeks

3 to 9 months

Senior strategists & designers

Junior teams

1 project at a time

Dozens of clients

100% digital meetings

Endless calls & travel

Zero overhead cost

Team & office overhead

Directly with the makers

Rotating account managers

Let's be real: we use AI. Of course we do. It speeds up research, drafts and iterations: the parts that used to eat weeks. That's what lets us sprint instead of walk. But craftsmanship still leads. AI moves the process. It doesn't make the judgment calls, and it doesn't hold the standard. That's still craft, the same craft the cooper had, just working faster tools.

What you get

01
Real foundations

Brand strategy

  • A working session to get everything on the table
  • What's already out there, and where you don't need to be
  • One clear position, not five vague ones
  • What the brand stands for, in plain words

Verbal identity

  • Tone of voice, written down so it stays consistent
  • 3 tagline directions to choose from
  • What to say, and to whom

Logo & visual system

  • 2 logo directions to choose from
  • Colour system
  • Typography system
  • Iconography & graphic elements
02
Real expressions

Collateral

  • Signature & stationery concept
  • Print format examples
  • Presentation examples

Social mockups

  • LinkedIn banner & post examples
  • Instagram grid & story examples

Web mockups

  • Page example
  • Brand applied to a working digital environment
  • Desktop & mobile view
03
Real guidelines

Brand guidelines

  • A complete digital handbook
  • Do's and don'ts, shown not just told
  • Ready for internal use from day one

Ready to sprint? Let's start the real conversation.

Get in touch